Visual Campaign for the Association My Harmony

Context:

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My Harmony is a nonprofit organization dedicated to fighting period poverty and promoting women's rights. The organization aimed to create powerful visuals to strengthen its campaigns and broaden its impact.

Objectives:

• Develop compelling visuals aligned with the association’s mission and values.
• Create versatile designs suitable for use across various platforms and media.

Solutions:

Campaign Against Economic Abuse – “SOS Domestic Violence” Poster:

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Design of a visually and emotionally evocative poster to raise awareness about economic abuse within relationships.

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Banner for the International Day for the Elimination of Violence Against Women:
Design of a large outdoor banner created for display during the International Day for the Elimination of Violence Against Women, aimed at capturing attention and encouraging action.

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Christmas Advent Calendar for Instagram: Design of a month-long visual campaign featuring a daily inspirational quote throughout December, promoting hope and reflection.

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Additional Social Media Visuals: Creation of various visuals tailored for social media platforms, while maintaining brand consistency by following the provided logo and visual identity guidelines.

Results:

Successful development of a range of visual materials that not only strengthened My Harmony’s campaigns, but also contributed to a broader dialogue around issues affecting women.

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